- Marketing Strategy 100%
- Storytelling 99%
- Brand Development 99%
- New Product Development 99%
- Campaign Ideation 98%
Marketing Strategy &
Content Creator
I’m a natural storyteller which is why I’m getting ready to publish my first fiction novel. But when it comes to business, I enjoy helping clients tap into their story and then create a comprehensive plan to deliver more meaningful content based on a solid strategy and positioning.
The best stories are the ones that are the most authentic because they focus on the personality and real truth behind the brand.
I’m also a planner and a business builder who loves to evaluate the market position of every client and identify the opportunities to help them grow their business.
With thirty years of experience, my insights, combined with research, have helped clients launch new products, rebrand their business, and implement wildly successful promotional campaigns. I created and implemented a cause-marketing campaign for a client, which in turn became its own organization and has raised more than $7 million for charities to date. In addition, I’ve developed the brand image and helped launch a successful regional trade show as well as another thriving trade association.




Blog Posts, Press Releases, and Articles

Content List
- G&R Farms Unveils Newly Designed Vidalia® Onion Packaging
- G&R Farms has Launched a New Website
- G&R Farms Launches New Annual Season of Giving Promotion to Raise Funds for Participating Retailers’ Local Communities
- G&R Farms Rolls Out New Brand Identity with Redesigned Logo
- G&R Farms Celebrates Company Milestone


Content List
- Mocktails, Craft and Artisanal… Food Bloggers Weigh in on Premium Drink Trends
- Retailers Jump onto the Meal Kit Bandwagon
- Why Applebee’s is Winning by Leaving Behind Hip and Trendy
- Redefining Loyalty Among Supermarket Shoppers
- Walmart Goes High Tech
- Why Amazon is Primed to Dominate the Grocery Business
- Brand spotlight: Love Beets
- New Study Delves into the Impact of Amazon’s Acquisition of Whole Foods
For more information and a free consultation, you can reach me at:
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